UConn’s Paige Bueckers, Nike Agree to NIL Shoe Endorsement Contract
Nike and UConn guard Paige Bueckers agreed to a name, image and likeness deal, according to Nick DePaula of ESPN.
Bueckers, one of the highest-profile women’s basketball players on the planet, is attempting a comeback during the 2023-24 season after missing all of last year due to a torn ACL. She swept Player of the Year awards during a brilliant freshman campaign in 2020-21 before injuries limited her throughout her sophomore season. She then suffered a torn ACL while playing pickup basketball ahead of the 2022-23 campaign.
While Bueckers received full clearance last month, she did not play when UConn traveled to Europe for exhibition games. Huskies coach Geno Auriemma said a recovered Bueckers is the “best she’s ever been.”
Read more (via Bleacher Report)